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| When you enter a dealership looking for a new or slightly used boat , how much can you expect to knock off the asking price? 10%? 20%? more? less? Are most dealers willing to negotiate? I'm new to the game and just looking for tips on how to get the best deal. |
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| Good question! I have found that there is more room to negotiate price on a used rig. There doesn't seem to be a whole lot of discounting on a new one. That has been my expirience anyhow. I have shopped different dealers to compare prices and found their prices to be very close. Makes you wonder what is really going on. The spring boat shows are a good place to compare prices. I have gotten "deals" on non-current boats and motors, but there seems to be less of them out there these days. Most dealers don't keep much of an inventory anymore to avoid having leftovers. You can sometimes get the dealer to include some of the extras (batteries, spare tires, extra seats, covers etc..) in the purchase price. Buying a new truck is easier because it is pretty easy to find the invoice price. I think the mark up on a new boat and motor is very high. This should be a very interesting topic! |
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| Come on guys, this should be a hot topic. My experiences are similar to other guest. When I look at a walleye boat that costs $40,000 or more and look at a pleasure boat in the same price range, it really makes me wonder how the walleye rig can sell for so much. |
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Member
Posts: 279
Location: Rockford MN | LOL its because they know WE will pay the prices!!!! |
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New User
Posts: 2
| Mike,
I am a dealer and there is not as much room as one would think. I have a few left overs, 05's. Send me a personal e-mail if you want a great deal. I am looking to move them out and I mean move them out. Have to make room for 06's. [email protected] |
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| What brands of boats and motors do you have? |
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Member
Posts: 2567
Location: Manitowoc, WI | With the end of the tournament season coming up, now is the time to find the best deal on a used boat. Pros will be trying to sell their rigs in preparation for buying new ones and there will be great deals to be had. If you need any help with this, email me at [email protected]. |
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New User
Posts: 2
| My name is Jeff Koester, I fish with Jerry, Nice picture Jerry, We are a small family owned dealership and carry ONLY Crestliner boats, Mercury Motors and Tennessee trailers. Send me an e-mail with a telephone number to call you back at and I'll let you know what I can do. [email protected] |
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Member
Posts: 2567
Location: Manitowoc, WI | Hi Jeff. Welcome to WalleyeFIRST. Stop by anytime and say hi. |
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Location: Rhinelander | I have worked in the industry my entire career, and can tell you the margin on boats is NOT high at all (RVs and campers are usually WAY higher margin items, for instance). When the standard retail price on any item is published dealer net and the dealer makes his living on his discounts, that isn't a great margin.
The overall average on new is about 14%. Some brands command a higher margin, some lower, and that has nothing to do with the product's stature or reputation. The retail is usually a result of the manufacturer's marketing and sales programs and practices; how many dealers in the market area, what kind of discounts for volume, etc are offered, and more.
It's not uncommon for a $40,000 rig to retail out with way less than a 10% margin. |
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